In short
The institute now has a clearer student journey from course research to application submission.
The challenge
Course pages were too generic, and the application process required too much manual follow-up.
What Marketer Zilla did
Marketer Zilla created course-specific landing pages, added career outcome content, improved inquiry forms, and recommended a portal-based workflow for applications and document collection. The content answered eligibility, fees, duration, learning outcomes, and enrollment questions more clearly.
Achievements
- 214% increase in course inquiries
- 46% higher application completion rate
- 71% increase in organic course traffic
- 32% reduction in admissions admin time
Result
The institute now has a clearer student journey from course research to application submission.
